AC2R

CGI product film — Professional kitchens — In venue screens

  • Food
  • C4D + Octane
  • 2024

01 — Context

Filling the wait

AC2R equips professional kitchens. The problem: the wait between ordering and being served. Each dish selected triggers an animation of its preparation, timed to how long the plate actually takes to reach the table.

Our approach

A fixed duration set by the service, not by the edit. Each animation rebuilds the preparation in 3D, with food materials that had to stay appetising on a screen seen from across a room.

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